BECKY RHYS

This particular brief was a self-initiated brief that I produced in my third year of university. The background idea of the product came from when I was doing research into the cosmetic industry for my dissertation in 2015. After finding that there was a real lack of variety when it came to shades and colours in many makeup products.

 I wanted to create a brand that would break down these boundaries and be all-inclusive to every skin type

and tone.